Google Podcasts, Google’s third podcasting service, is counting down to its shutdown on April 2. Existing users have until July to export any subscriptions still stored on the platform. The news of the shutdown came in September, with Google informing users through the app and website.
The app had a rocky journey, starting as a tool for the Google Search team to index podcast content in 2016. It wasn’t until 2018 that proper subscription functionality was added, with the launch of the formal “Google Podcasts” app. The integration with Google Home smart speakers further showcased Google’s disjointed approach to podcasting.
This move sets the stage for the launch of YouTube Podcasts, Google’s fourth podcasting app. The closure of Google Podcasts is raising questions about the company’s disorganization, especially since they also launched Google Play Music Podcasts in the same week. The slow development pace and lack of a clear vision for the app have left many wondering about its purpose.
As the podcasting world continues to grow and evolve, it will be interesting to see how Google adapts with the launch of YouTube Podcasts. Stay tuned for updates on the future of Google’s podcasting services on ‘Poh Diaries’.
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