Sonos, the renowned speaker company, is preparing to make a big splash in the market by expanding its product lineup and entering new markets. One of the most anticipated releases from Sonos is their upcoming over-ear headphones, which will directly compete with Apple devices including the AirPods Max.
These sleek headphones will be available in black and white and are expected to feature voice control navigation as well as synchronization capabilities with other Sonos speakers, soundbars, and subwoofers. Priced between $400 and $500, they will be in the same range as other high-end headphones from companies like Sony and Bose.
However, Sonos is distinguishing itself from the competition by focusing on customization and fine-tuning sound through their innovative “Passport” app, rather than bombarding users with technical features. This move is consistent with their commitment to providing exceptional sound quality across their product range.
The over-ear headphones are slated to be released as early as April 2024, and there are also rumors of Sonos working on earbuds similar to Apple’s AirPods in the near future. But Sonos’ ambitions don’t stop there.
In late 2024 or 2025, Sonos plans to introduce a set-top streaming box that will be comparable to the Apple TV. This streaming box will serve as a hub for Sonos audio equipment and will support popular audio technologies like Dolby Atmos and Dolby Vision. It will have an Android-based operating system and offer a wide range of apps and streaming services.
Sonos is even in talks with cable companies to explore the possibility of incorporating live television offerings. There are also discussions about the potential creation of their own video service, further expanding their reach beyond their core audio-focused products.
In addition to these exciting developments, Sonos is also working on amplifiers, in-ceiling speakers, an updated high-end TV soundbar, and an updated version of their popular Roam speaker. Furthermore, they are developing a new version of their Sub, which will sync seamlessly with the set-top box.
All of these innovative new products are projected to generate more than $100 million in revenue for Sonos in 2024 alone. The company’s CEO, Patrick Spence, confirmed their plans to enter new product categories that will complement their existing devices and drive revenue growth.
Sonos enthusiasts and tech enthusiasts alike are eagerly waiting to see what this audio pioneer has in store for the future. These new offerings promise to elevate the Sonos experience to new heights and solidify the company’s position as a leader in the audio industry.
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